
OUR CHARITY WORK
Heart Effect meticulously searches for charitable causes that align with our values. Each charity selected goes through a rigorous review process to ensure each organisation or cause has a humanitarian focus, and is not politically or religiously aligned. For example, a charity that provides educational resources to underserved communities would align with our values.
Where possible, we prioritize smaller charities that could significantly benefit from our support. However, larger charities may be considered if they are responding to an immediate need, such as a natural disaster.
While we are open to supporting charities worldwide, we also consider local community charities if they align with our values and goals. For example, a local food bank or homeless shelter could be a potential partner.
Charities should have a positive reputation and a history of transparency. This could include a review of their financials, any press coverage, and their rating on charity assessment platforms like Charity Navigator.
Most importantly, Charities should be able to demonstrate the impact of their work so that we can be sure that the money you provide to us for your products is given to a cause that is effective, positive and makes a difference in the world.
On this page you will see the logos of our current roster of our elected supported charities.
Click on the logo to learn more about them.
As part of our committment to transparency, when available, donation records will be accessible here.
HOW WE RAISE FUNDS
♡ Fashion for a Cause
Every item you purchase from Heart Effect is a symbol of your commitment to social and environmental causes. Our clothing and accessories are thoughtfully designed to showcase original, trendy styles that resonate with fashion-forward individuals like you. When you wear Heart Effect, you're not just making a fashion statement – you're also wearing your heart on your sleeve, showing the world what truly matters to you.
♡ Rotating Themes
Our collections are inspired by specific causes and charities as well as by the diverse lived experiences of the people who contribute their creativity and time to Heart Effect, with inspiration drawn from cultures across the globe. While some charities will always be a part of our efforts, we will continually seek to address different social and environmental issues as well as celebrate the beautiful cultures that are part of who we are. With each season, we want to bring forth fresh designs and initiatives, offering you an ever-changing array of stylish choices that support a wide range of causes.
♡ Direct Impact
A significant portion of the proceeds from every purchase goes directly to charities. We allocate a percentage of the sales revenue to support various organisations and projects, ensuring that your contribution reaches those in need. By shopping at Heart Effect, you become an active participant in creating real change, and your heart's effect is amplified through collective action.
Once sufficient data is compiled, you can read how our funds are allocated here.
♡ Transparency
We believe in transparency and accountability. With every purchase, you'll be able to see exactly which cause or charity your money is supporting. Where possible, we provide updates on the impact your contribution has made, allowing you to witness the positive change your heartfelt choices have brought about.
♡ Empowerment and Beyond
Heart Effect is not just a brand; it's a platform for empowerment and community engagement. Beyond our fashion offerings, we aim to establish educational programs, volunteer initiatives, and charity events to amplify our impact even further.